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Employer Branding That Attracts the Best Candidates

Strengthen your employer branding and attract the top candidates in your industry.
Have your pick of excellent talent by making your company the one that everyone wants to work for.
Beat your competitors to the best people and generate more revenue as a result.

Create alluring perks and benefits packages with Gifteo.
Our all‑in‑one platform makes it easy to offer enticing incentives, rewards, and exclusive discounts that top talent can’t resist.

Strong Employer Branding Drives Successful Businesses

Develop compelling employer branding that positions your company as a sought-after place to work.

Hire faster and better by making your organisation attractive to the best and brightest. Drive stronger performance, more innovative ideas, and bigger results for your business by recruiting high‑calibre employees.

Attract Top Talent (Before Your Competitors Do)

Attract top-tier candidates who’ll deliver outstanding results by building a strong employer brand. Are you struggling to fill key roles or losing talent to better-known brands? In competitive industries, the best people have options. Put your company at the top of their list and ensure the most skilled, innovative candidates choose you over the competition.

Hiring the best improves business performance and results. Bring in motivated, capable employees, so that productivity soars, projects move faster, and standards increase across your teams. It raises the bar for everyone, which creates better outputs and revenue numbers for your organisation.

Retain high performers who move the needle in your business. Without strong branding and meaningful perks, even your best employees can feel disconnected and start looking elsewhere. Keep your all-stars loyal and engaged with exclusive perks and company discounts so they stay longer and contribute more.

Drive more revenue and faster growth for your business. The best teams deliver the best results. Hire and retain exceptional people to fuel innovation, customer satisfaction, and ultimately, revenue growth. Strong employer branding ensures you build exceptional teams that contribute to long-term business success.

See Them in Action for Yourself

How Gifteo Strengthens Your Employer Brand

Gifteo makes it easy to offer attractive perks and benefits that enhance your employer brand.

Exclusive Discounts That Stand Out in Job Ads

When candidates see that your benefits package includes huge savings on everything from groceries to holidays, it’s an instant attention‑grabber. Gifteo’s discount platform adds tangible value to your benefits offer – the kind of perk that gets talked about in interviews and shared among job seekers. It’s real money in their pocket, and it sets you apart from other employers offering the same salary.

Rewards That Show You Value People

Recognition matters to your current team and potential hires. Incentives are a powerful perk that makes your overall package more attractive. With Gifteo’s flexible rewards, you can award points, gift cards, and other valuable forms of recognition. They’re a cost-effective and tax-efficient way for businesses to offer extras (without paying more).

Comms Tools That Tell Your Story

A great employer brand is built on consistent, clear communication. Gifteo’s comms features give you a central hub to share company news, showcase team successes, and reinforce your culture. New hires feel connected from day one, which fuels positive word of mouth across the industry and encourages other would-be candidates to apply.

The Gifteo Card: A Signature Benefit

The Gifteo card is an easy, effective way to reward, incentivise, and thank your staff. For employer branding, it’s a simple but powerful symbol of a workplace that gives back. Save money compared to awarding bonuses by reducing tax, national insurance, and pension liabilities for your organisation.

Well‑Being Resources That Make Your Workplace More Attractive

Attract and retain top-performing, engaged people who want to do their best. Outstanding candidates are looking beyond pay – they want a workplace that supports their mental and physical health. Gifteo’s well‑being solutions, from discounted gym memberships to mindfulness resources, show that you care about the whole person, not just the job title. 

See Gifteo’s Features in Action

Start now to retain your employees

See how Gifteo can improve your workplace. Get a personalized demo tailored to your company’s needs.
Boost employee motivation
Exclusive discounts to enhance your team’s purchasing power and daily engagement.
Improve talent retention
A robust reward and recognition program to value efforts and retain your top performers.
Strengthen your employer brand
A comprehensive benefits package to stand out in the competitive UK job market.

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Frequently asked questions

Employer branding is the way your business is perceived as a place to work. It’s your reputation with current employees, potential candidates, and even past staff. A strong employer brand makes people want to join (and stay) because they believe in your culture, values, and the opportunities you offer.

Company branding focuses on how customers and the public see your products or services, while employer branding focuses on how potential and current employees see your workplace. Both are important, but employer branding directly impacts your ability to attract and retain great people.
Make your company attractive to candidates by offering more than a competitive salary. Today’s top performers want recognition, flexibility, and a culture that values work-life balance. Gifteo helps you deliver that with employee discounts, rewards, and wellness resources, which shows candidates you truly invest in your people.